Browsing Tag

Sustainable

fashion

Bedouin Studios X Houndsditch

It’s great that locally based brands are taking the #PLASTICfreeSEA ethos seriously. Andraya Farrag of homegrown brand BEDOUIN just took a jump into the world of swimwear, launching in collaboration with Lisbon-based, London-born brand, Houndsditch for SS18.

Houndsditch is an environmentally friendly brand that produces their collections using post-consumer recycled materials, including plastics that would otherwise end up otherwise polluting the oceans.
Bedouin X Houndsditch
“I wanted to make buying swimwear as fun as wearing it,” says Andrew Young, founder of Houndsditch.

Their gorgeous hand designed prints, with exotic hints of flora and fauna are processed into fabrics, which are then used to make the custom-made pieces. Houndsditch’s production line is predominantly made to order, which helps to further minimize fabric wastage – a relatively new concept for the conscious consumers, but one which is making a mark.
Bedouin X Houndsditch
“I couldn’t wait to join forces [with Houndstich] and create a capsule collection of swimwear that perfectly compliment and co-exist with the BEDOUIN SS18 RTW collection.” Farrag of Bedouin

Designed to be mix and matched with the ready to wear collection, the Bedouin swimwear boasts an overarching Cuban theme, whilst also influenced by the elements.
Bedouin X Houndsditch
Exuding cool tones of white, wheat, shades of pink, green warmed up occasionally with a hint of orange and contrasted by black. Leopard, beetles, moths and fantastical foliage are interwoven into an array of multi-colored prints.

*Cover image shot poolside at Vida Downtown*

Recommended

The Adidas X Parley Pledge

We are facing a world now that has some serious problems, but one of the key ones for me is the opportunity of a #PLASTICfreeSEA. adidas have teamed up with Parley to help bring this awareness home, to the frontline as it were, the consumer.

Here are the problems our oceans face:
Parley: “A massive amount of plastic trash ends up in our oceans every year. The ocean currents have formed five gigantic, slow moving whirlpools where the plastic collects, nicknamed Vortex. Recent studies indicate that at least 40 million pounds of plastic has accumulated and is floating in the North Pacific Ocean alone. The majority of the plastic debris remains in the Vortexes, however a significant percentage of it washes onto our coastlines daily.

After sunlight photodegrades the plastic into small pieces, aquatic life and seabirds mistake these fragments for food and ingest it. While it’s difficult to know exact figures, a 2012 report from WSPA indicates that between 57,000 and 135,000 whales are entangled by plastic marine debris every year in addition to the inestimable – but likely millions – of birds, turtles, fish and other species affected by plastic marine debris. New studies show that ingested plastic damages the internal organs of fish. This also raises the question about the safety of our seafood.”

#adidasparley

adidas are working with Parley to help prevent this plastic entering our oceans by transforming it into its most popular sportswear products. What they are essentially doing is spinning the problem into a solution. Helping to change ‘the threat into a thread’.

This is done with through their Parley A.I.R. Strategy – a plan that they hope will end plastic pollution. Raising awareness for this awesome collaboration, throughout the week of oceans day, back in June, 59,138 runners around the world ran 572,712 km to give a voice to this cause and the fragility of our oceans.

Take action here!
adidas X Parley
But what can we do? The key now is to stop adding to the problem – Avoid! So when you’re out shopping… say no to plastic bags. No to micro beads and next up, No more new plastic in our supply chain. If you’re walking around the city too, anywhere you see the waste, helps to intercept this problem – even if it’s not yours! Pick it up and put it in the bin.

The adidas X ParleyParley White – initiative is ultimately aiming to redesign the plastic economy, so that we choose our products more carefully and in the end, we hope there won’t be any single use plastics left. This is their collaboration so far…’White’ is a wake-up call to the world about the coral bleaching crisis threatening the oceans and preventing approx 11 plastic bottles from entering the ocean with each pair!

ULTRABOOST PARLEY
adidas X Parley
ULTRABOOST UNCAGED
adidas X Parley
PARLEY ULTRABOOST X
adidas X Parley

travel

Kuramathi – The People’s Island

So far on my travels to this beautiful blue archipelago, the island’s have been one beautiful breathe of fresh air and nothing but relaxation awaiting you. They all persuade you with a wide array of sandy, tropical and underwater sanctuaries to explore and all have a similar variety of cuisine on offer, with copious luxury-laden opportunities for you to fully enjoy your weekend away. KuramathiKuramathi is however, without doubt, the island you could quite happily move to more permanently. Kuramathi went through major refurbishment in 2009, where more than a third of the rooms were completely redone and environmentally friendly methods implemented across the island. Kuramathi

It is the Maldives but on a much larger scale, boasting 1.8km from tip to tip, it’s the largest one I’ve visited so far. It houses 4 different water villa complexes and it’s actually fairly easy to get a little lost in the midst of all their footpaths. I was a bit affronted by the golf buggies tearing up and down the island as their main mode of transport, because I wanted nothing more than to remain barefoot and enjoy the jungle trails as I had done on the past few islands. Here however, they are more of a necessary evil, especially welcomed when the giant fruit bats start flying about in the canopy and you can’t quite see what’s making all the noise!Kuramathi

One of the nicest traits the island has is the full community vibe in the middle of it, where staff are kept almost hidden in other areas, here there’s frequent football and cricket matches held in the middle of the island for their 1000+ employees. Amidst such a big community, it’s a welcome sight to see the sustainable hydroponic garden producing all the deliciously fresh produce and plant life across the island. Kuramathi

If you’re looking for a longer trip then this is the perfect place for you to enjoy getting lost in. Not only is there plenty to do above the water during the day, the evening’s are well covered with restaurants like Reef – the local seafood restaurant, with a substantial wine cellar, that boasts nothing but 100% fresh catch where nothing goes to waste – all set to the sound of absolutely no music, so that you are settled solely by the waves all around you in their open dining hotspot. Kuramathi

Looking for a way to explore the reef’s but finding the water a little chilly? We’ll there’s two options for you here… Kuramathi offers a unique diving experience like no other – in a submarine! Expect to be fairly surface-side most of the time, so it’s ok for those who are a little claustrophobic like me. KuramathiIf you’d rather get a tan in the process too, take out the monokini– a see through canoe – for the afternoon. It’s a great way of being able to drift across the reefs and spot all the fish below without getting wet. But if you are a diver… this island has a full Hyperbaric Chamber available to you too – especially if you’ve been out on one of their early morning boats to Hammerhead Shark Point – only 8 minutes by boat from Kuramathi and these gorgeous creatures can be seen all year round! Kuramathi

If you’re an early bird like me, there’s a sunrise yoga session that’s sure to stretch you out, after all, it’s hard doing almost nothing ☺ If that’s not for you however, the spa certainly will be! Treat yourself to the signature massage (which I’ve checked – differs from island to island) and enjoy the post-relaxation thrum of the jungle around you. Kuramathi

Because it’s such a vast island, the eco-sanctuary and marine station have a much bigger job of keeping it all growing. We spoke with their resident biologist who’s having a tough time with the thorny crown fish in the area, attacking what’s left of their mostly bleached reefs. It’s not a total loss though as if it’s even 10% of the Maldives at their best, it’s still 100% better than most other places in the world! Kuramathi

fashion

H&M: Holding Fast Fashion Accountable

I love it when great minds come together and the team at one of the most famous high street brands in the world, H&M, are certainly on the right track. It is estimated that more than 1 million tonnes of textiles are thrown away every year, most of which ends up in landfill sites. So sustainable textiles have to be the future. H&M Conscious Collection

Launching their latest CONSCIOUS EXCLUSIVE collection, H&M are without a doubt pushing forward in this industry, with 20% of their pieces now made from more sustainable materials, with the aim each year to increase this share. One of their key elements in this is BIONIC; a recycled polyester made from plastic shoreline waste. H&M notes that they are one of the world’s biggest users of recycled polyester and one of the biggest buyers of organic cotton. Their goal is ultimately to have their cotton 100% sustainably sourced by 2020. H&M Conscious Exclusive

This year, supermodel and philanthropist Natalia Vodianova starred in their campaign too, so don’t think that the pieces are in any way lacking style, just because they use a different material…

H&M Conscious Exclusive

fashion Recommended

BaemBu: The Dubai Based Eco-Brand

It’s said that the best time to plant a tree was 20 years ago, the next best time is today. The Earth is in need of our help and there’s no better time to really be living authentic and organic!

Fashion is an industry that’s producing TONNES of waste, besides that you should also be conscious about where your clothes come from, who made them and what material they are being made with! (After all, you don’t really want your clothes to live longer than you do).
BaemBu

The key to being a conscious consumer is to look for that guarantee. One of my close friends started her ethical journey a couple of years ago now and is helping to persuade the region into adopting a more sustainable style. Did you know that 80% of the environmental impact of clothing occurs post-purchase, so it’s a great reminder to cool wash our clothes and hang dry!

BaemBu is her collection of unique blended T shirts and hoodies, comprising of 70% bamboo viscose & 30% organic cotton. Completely organically grown, sourced and made under fair trade regulations, Aimee Changco and her partner Matthew King ensure that even the printing on them uses organic water based ink. BaemBu

Having received accreditations that include ‘Fair Wear Foundation’, ‘Soil Association’ and ‘Confidence In Textiles’, we can be sure that BaemBu is nothing but eco-friendly. They have some amazing natural properties too, such as being; hypoallergenic, anti-bacterial, UV protection, moisture wicking as well as insulating, so you can literally take them everywhere!
BaemBu

You can get your BaemBu T’s here or spot Aimee and Matt around the UAE from Cocktail Kitchen to Market OTB, The Change Initiative and in a variety of cool pop-ups across the city. Not only do they help promote a more sustainably sourced future for Dubai’s fashion landscape, they also run the ‘Shoebox Love’ campaign during Ramadan so make sure you follow them for more ethical initiatives coming up!