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Eco Friendly fashion

Birkenstock’s 250 year focus on sustainable materials

Birkenstock shoe, sole, manufacturing process, environmentally friendly, sustainable materials

Celebrating 250 years of this iconic shoe, the focus for Birkenstock is becoming more and more about the environment and manufacturing their creations sustainably.

Dating back to 1774, every Birkenstock footbed is made of natural cork, natural latex, jute and suede, which is used as the top layer.

Birkenstock shoe, sole, manufacturing process, environmentally friendly, sustainable materials

BIRKENSTOCK AND SUSTAINABILITY

The brand uses the highest-quality leather, working with textile materials, such as high-quality wool felt, made from pure merino wool. For those customers looking for animal-free products, there is our proprietary synthetic material Birko-Flor®.

Birkenstock shoe, sole, manufacturing process, environmentally friendly, sustainable materials

RESPONSIBILITY IN THE SUPPLY CHAIN

A high proportion of the natural materials that Birkenstock uses are from sustainable sources: cork, natural latex, jute, leather and wool felt are among their most important materials.

One of the main raw materials used is cork – a natural and sustainable product that boasts high elasticity, outstanding cushioning, and excellent heat and sound insulation. It is comprised of dead thin-walled cells that have been filled with air. The cork layer is reproduced and can therefore be harvested again and again without harming the tree.

A single tree can provide 100 to 200 kilograms of cork during its life. To ensure that the cork is hygienically clean, the bark that has been removed is cooked thoroughly in tanks. It is then cut into strips that will be used to punch the bottle corks.Natural cork oak forests only exist in the western Mediterranean basin. The majority of the cork processed by Birkenstock comes from southern Portugal, the world’s largest raw cork-exporting region. Natural and planted cork oak forests in Portugal cover a total of some 750,000 hectares – about 8% of the total surface area of the country.

Birkenstock shoe, sole, manufacturing process, environmentally friendly, sustainable materials

Then there’s jute, which provides additional stabilization of the cork and latex core in the original Birkenstock footbed. In addition, the plant fibers improve the moisture-regulating properties of the footbed. Jute is a renewable resource as well.

Natural latex serves as the natural binding agent in the production of the footbed. Like cork, natural latex is also a renewable resource. Natural latex is obtained from the resin of rubber trees.

fashion

AMANDA x By M.A.R.Y Sustainable Capsule Collection

Sustainable fashion is about three key elements; material, production and community. I believe whole-heartedly that we need to use our consumer choices to help implement actual change. Being a conscious consumer goes past the immediate pat-on-the-back to ensuring the data focused analytics that retailers use to produce en-masse aren’t adding to the problem of over 21 billion tonnes of clothing ending up in landfill every year, with our singular trend-led transactions.

 

I collaborated with local slow-fashion designer By.M.A.R.Y. to create a capsule collection of  linen, silk and organic cotton based timeless pieces that are season-less and sustainable.  These pieces also allowed us to profit share with the initiatives that we believed in, both locally and internationally.

As we both had causes close to our hearts… we decided to give back to both. ⁠ ⁠⁠

By M.A.R.Y is an ode to the women we admire, it’s our vision to mix African style with a twist of modern rock and a bang up-to-date contemporary attitude.

For Marie it’s the people.⁠ ⁠ “I believe in the importance of giving back to the continent where I grew up and want to share the success of By Mary. That is why we support the Grand Bassam Orphanage for girls  in the Ivory-Coast by giving the girls a chance at an education after they leave the orphanage. In the last 2 years we have helped support 60 young girls.

For Amanda it’s the planet.⁠ ⁠ “Azraq’s mission is to end the destruction of habitat and slaughter of wildlife in the world’s oceans in order to conserve and protect the marine ecosystem and species.”⁠